.
BAT is evolving at pace - truly like no other organization.
To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!
BAT GERMANY IS LOOKING FOR AN AREA DIGITAL ANALYST (M/F/D)
FUNCTION: Digital & E-Commerce Team / Marketing
SUB FUNCTION: Area Digital Analytics Team
LOCATION: Hamburg, Germany
REPORTS TO: Area Digital Data & Analytics Manager
ROLE POSITIONING AND OBJECTIVES
You will work internally with the following stakeholders: Digital Marketing and E-Commerce team, SP&I, local & global IT, Campaign Planning, and D2C Offline. Externally you will collaborate with several agencies and the salesforce.
WHAT YOU WILL BE ACCOUNTABLE FOR
Weekly & monthly reporting of all E-Commerce & CRM activities for the respective End Market, constant monitoring.- Deep dive analysis per request from End Market or Area Digital Team, Campaign Planning,
- Conceptualization of smarter reporting tools, ways of working and dashboards, implementation, and constant optimization.
- Actively push for end market requirements towards global regarding Ecommerce & CRM monitoring and reporting within global data project.
- Interpreting data correctly and push the whole E-Commerce, CRM & Digital teams towards implementation of optimizations, new actions and projects.
- Senior stakeholder presentations presenting results and learnings including next step recommendation and outlooks.
- Constant optimization of data quality within Power BI & Salesforce.
- Responsibility for Power BI & Salesforce enhancements: briefings, testing and approval.
- Pro-active involvement in constantly sharpening BAT data strategy, conceptualization, and implementation.
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
- At least 2 years of experience in data analytics
- Very strong Excel skills
- Good Power Point skills
- Strong Salesforce Skills
- Strong Power BI Skills
- Very strong analytical and interpretation skills
- Creativity to derive actions from data interpretation
- Ability to understand complex interconnections and see the bigger picture
- Very strong technical understanding
- High motivation to challenge and change the status quo
- High pro-activity and communication skills to push projects forward with highest output
- Fluent in English
WHAT WE OFFER
The chance to bring your difference, creativity, innovation and personality into your own projects from day 1- The possibility to flexibly shape your working hours – remotely or in our headquarters in Hamburg
- A range of attractive benefits such as discounts with fitness centers, free bike rental, diverse online and offline training and development opportunities, our all-time favourite coffee lounge with an Alster-view from the rooftop terrace, and much more
- Celebrating successes together in regular after works and office parties
- Open and appreciative work environment with experienced colleagues who will help you build a strong business network
WE ARE BAT
At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.
- Global Top Employer with 53,000 BAT people across more than 180 markets
- Brands sold in over 200 markets, made in 44 factories in 42 countries
- Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
- Diversity leader in the Financial Times and International Women’s Day Best Practice winner
- Seal Award winner – one of 50 most sustainable companies
BELONGING, ACHIEVING, TOGETHER
Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!
.
